Selligent by Marigold
Review of Selligent by Marigold Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
Overview
About Selligent by Marigold
Selligent by Marigold Screenshots
Selligent by Marigold Features
Customer Reviews
See why people love Selligent by Marigold
Verified Professional
Marketing and Advertising · 51-200 employees
Great Software
Marketing and Advertising
The best thing about selligent is that I have had the best open rate in email campaigns if I compare with the rest of the tools I have tried
To mention something that I liked less I would say than the usability of some part of the interface, but overall it is good
Othuke A.
Verified UserSecurity and Investigations · 11-50 employees
Efficient Solution for Email Support
Verified reviewer
- The program makes email communication and marketing efficient and manageable
The speed the software has in making marketing is solid and has no wrong functionality
Jonny D.
Verified UserFinancial Services · 51-200 employees
Data modelling is amazing
Smart!
- We selected selligent because we wanted to use our own data
- Selligent has the best data management and construction in the market
- It has enabled us to do truely unique and advanced things
- It’s a desktop windows only application
- It’s miles behind where it needs to be on web and in browser
- Could be great but let down by slow development
- They understand data and the future but need to catch up and fast
Switched From
Enterprise advanced features
Why they chose it
"Data structure"
Anja S.
Verified UserIt is a very powerful tool with numerous features
Used daily for more than 2 years
- It is a very powerful tool with countless features ( of course it requires thorough implementation to be able to use it to the full extent)
- Implementation and configuration require some expertise, but once the system is set up properly, usability is quite good: - Setting up email & omni channel journeys is fairly easy using the journey map: components can easily be added by drag and drop and modified afterwards
- - A/B tests can easily be set up
- - Setting up and targeting user segments is also quite straight forward
- - We set up & now use the SMS interface which also works without any issues
- - We're quite happy with our Account/partner management they are really up to speed, are very responsive and committed to their clients success
- We feel that the reporting feature requires a lot of clicks and is not really clear & easy to read at one glance
- We also see some room for improvement in the field of customer support regarding speed/responsiveness and thoroughness
Matt R.
Verified UserEfficient, Scalable Email Delivery Solution
Verified reviewer
- Selligent provides a strong platform for very efficient delivery of large volumes of marketing emails
- Proactive deliverability support, an easy user interface and very competitive pricing solutions make it a key part of our marketing strategies
The only negative is that data integration can be sometimes time consuming, they are developing opportunities to improve the data integration solution
Nicola A.
Verified UserHospitality
One-Stop-Shop for CRM Campaign/Program Management
Hospitality
- Complete campaign and CRM data management with limited need to involve IT
- Life-Cycle Campaign Management Tool allows the execution of complex, multi-channel campaign flows in a simple drag and drop interface
- Integrates forms and landing pages to allow seamless data flows between website and Message Studio databases
- Efficiency in campaign execution with templates and multiplicative work flows
- Facilitates multiple sub-organizations with users ranging from novice to campaign and data experts
- Open Time Personalization with LiveContent allows for very cool functionality within email templates
Some functionality limitations in the drag and drop features, however these can usually be remedied with SQL coding
Jan B.
Verified UserFlexible data model + open API can handle even the craziest campaign scenarios
Used daily for more than 2 years
- - intuitive GUI that is easy to handle by marketing people - powerful A/B/C/D
- testing - great concept of Action List that trigger and control complicated scenarios - flexible data model and powerful rest api for data integration - SQL console for those whose who want to understand what happens under the bonnet - email delivery speed on GRID infrastructure
- - not that friendly for MAC users
- Requires a tiny exec component installed on PC to run Campaign environment
- - very detailed privilege tree, requires some time to master
Nick W.
Verified UserMarketing and Advertising · 5001-10000 employees
Selligent gives me a wide variety of advanced functionality to implement efficient email campaigns.
We have gained the ability to setup automated email campaigns and include dynamic/live content within messages to better personalize our campaigns. This is something we could not do on our previous platform.
What I like most about the platform is the ability to set up Life Cycle Marketing programs with as much personalization as my data model can support
Sometimes we encounter system bugs that pop up that hinder us from completing campaigns however the Selligent support staff always give us solutions and system updates are regularly released
Laura F.
Verified UserExcellent Product and Relationship Management
Used daily for more than 2 years
- It seems that nearly anything we dream up, this software can accomplish
- Even if it's not out of the box, our Relationship Manager and the technical support staff are quick to research and implement any necessary steps in accomplishing the feat
- Under the weight of our daily work and large file size, the user interface and some processes are prone to occasional lag
- When this occurs, we are able to work with support to clean things up and restore to normal speed very quickly
Verified Professional
Computer Software
Automation is magical
Computer Software
- Really helped me streamline my automated marketing emails that I sent to clients
- It's streamlined so much
- Not as easy to setup as I would have liked
- A bit clunky to be honest
- Their support team is A+ though
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