Preferred Patron Loyalty

Review of Preferred Patron Loyalty Software: system overview, features, price and cost information. Get free demos and compare to similar programs.

Overview

About Preferred Patron Loyalty

Preferred Patron is built for organizations that care about repeat business— from single-location shops to fast-growing multi-location brands and established enterprises. Our customers span independent retailers, specialty services, health & wellness, automotive, professional services, entertainment, and membership-driven organizations. What they share is a commitment to community: they want programs that feel local, reward loyalty fairly, and scale without adding operational drag. Who we serve: Small businesses & independents choose us for quick setup, built-in messaging, and simple pricing. Owners and GMs can launch a polished loyalty program in hours, not weeks—no developer required. Mid-market & multi-location brands use our deeper automation, segmentation, and analytics to drive consistency across stores while leaving room for local nuance. HQ sets guardrails; locations personalize offers, events, and partnerships. Franchises rely on our role-based access, location hierarchies, and templated campaigns so franchisees can execute proven playbooks without reinventing the wheel. Enterprises leverage our APIs, KPIs, data exports, and governance controls to integrate with exist...

Preferred Patron Loyalty Screenshots

Preferred Patron Loyalty Features

Features of Preferred Patron Loyalty
Campaign Management
CRM
Customer Activity Tracking
Customer Surveys
eCommerce Management
Gamification
Gift Card Management
Loyalty Cards
Member Portal
Membership Management

Preferred Patron Loyalty Integrations

Tango logo
Tango
Twilio logo
Twilio
Bandwidth logo
Bandwidth
WebRezPro logo
WebRezPro
Square Point of Sale logo
Square Point of Sale
Lightspeed Retail logo
Lightspeed Retail

Customer Reviews

See why people love Preferred Patron Loyalty

5 Star
80%
4 Star
10%
3 Star
0%
2 Star
10%
1 Star
0%
Danell P.

Danell P.

Verified User

Non-Profit Organization Management · 11-50 employees

Used daily for less than 6 months
Dec 22, 2025

Thank You, Preferred Patron!

Last year I began the search for a Loyalty Program (LP) for our Non-Profit Resale Boutique. We have a great many followers and I wanted to offer my shoppers another opportunity to save money while they support a great organization. Originally I thought I had better speak to several LP because I wanted to ensure the correct fit. Being a faith based non-profit I wanted to confirm to our board members, donors, volunteers and supporters that we were associated with a respectable company. When it came to the four other LP demos I participated in there were lots of LP that talk a good game, but Preferred Paton was the only company that was able to give me what I wanted. From their customer service to their tech support Preferred Patron has exceeded my expectations. Our customers have really enjoyed their membership in Preferred Patron. In a short amount of time our membership in Preferred Patron has surpassed a thousand members. Members are excited about their points and redeeming to the extent that current members recruit new members in the store. I can in good conscience report that Preferred Patron has given our customers a fun interactive way to save money with us

What they liked

Being a faith based non-profit I wanted to confirm to our board members, donors, volunteers and supporters that we were associated with a respectable company

Room for improvement
  • The tablet interaction with software isn't working like I had anticipated

Amanda M.

Verified User

Retail · 2-10 employees

Used daily for more than 2 years
Dec 22, 2025

Preferred Patron is my BIGGEST Marketing Tool

The program itself is great, but the customer service sets this company apart from the others. I cannot say enough how thankful I am to have chosen to work with Preferred Patron and I KNOW that decision is largely based on my overall experience with [sensitive content hidden] and [sensitive content hidden].

What they liked
  • This program is an invaluable tool for my business
  • Not only am I able to market to my customers, I am able to track their in-store activities and purchases to then market the appropriate services or products for each individual
  • With over 10,000 members in my customer loyalty program, we have had an overwhelming positive response to the program itself
  • It excites customers to earn points towards discounts or prizes, and we are able to then continue to build a relationship with the customer
  • It allows for more interaction with staff and more possibility of a positive customer experience
Room for improvement
  • Any issues I come across, are quickly and properly addressed by [sensitive content hidden] or [sensitive content hidden]
  • Their response time is amazing, even on weekends or holidays
  • With such a customizable program, I sometimes forget how to do something
  • Whenever I have had a question, Matt has responded with easy to understand, step by step instructions
  • He also follows up to be sure I was able to accomplish what I was having trouble doing
Why they chose it

"We were considering three different companies but I only remember the name of one (it was over 8 years ago now). We scheduled a demo with [sensitive content hidden] and the program and his assurances that we could make a great solution for our business sold us."

Michelle T.

Verified User

Retail · 2-10 employees

Used other for more than 2 years
Dec 22, 2025

We switched away from them

grumpy and condescending

What they liked
  • nothing really at all
  • At first they were helpful, but then
Room for improvement

difficulty of creating newsletters, they were not flexible inworking with our needs

Anita L.

Verified User

Retail · 51-200 employees

Used daily for more than 2 years
Dec 22, 2025

A+ Service

Our overall experience with Preferred Patron has been excellent. The platform is intuitive and easy to use, the team is responsive and great to work with, and the email tool fits our needs perfectly. From setup to day-to-day use, everything has been smooth and reliable. We couldn’t be happier

What they liked
  • We’ve had such a great experience with Preferred Patron
  • The platform is easy to use, the team is fantastic to work with, and the email tool is exactly what we needed to connect with our customers
  • It’s been the perfect fit for our business
Room for improvement
  • The reporting is solid, but we’d love to see even more advanced analytics in the future
  • Other than that, nothing

Aaron D.

Verified User

Security and Investigations · 2-10 employees

Used daily for less than 2 years
Dec 22, 2025

Top value for great service: A gem

Great. Has been the implementation of this program much easier and cheaper than doing it ourselves.

What they liked
  • Initially I was drawn to the value and the fact that they gave us the API
  • Their software wasn't invasive and was easy to implement
  • However we have used the customer support system a great deal since purchase to help us with any kinks or understanding
  • The support staff was always immediate to respond and extremely helpful
  • At no extra cost the fact they offer such gr at lifetime care at such a great cost is a blessing in todays marketplace
Room for improvement
  • The help pages could do with some help for the operating side
  • It would help me clean us things quicker without having to bother the support
Why they chose it

"Price and access to the code so that we could have better control."

Jennie M.

Verified User

Food & Beverages · 2-10 employees

Used daily for more than 2 years
May 28, 2026

Preferred Patron Has Positive Impact

"I have been a customer of Preferred Patron for over 10 years. The connection the program has created between my business and my customers is fantastic. We have many seasonal customers who have commented that they appreciate receiving our emails when they are not in our area as a way of keeping up with news. This also keeps our business front of mind when they return to our area for the summer. Our customers who are here year round love taking advantage of the points program and, I believe the program has had a significant positive impact on customer loyalty. The support team at Preferred Patron is very friendly with prompt response times. They are very patient with explanations of the system that even a low tech person like myself can understand. I highly recommend this loyalty program and the team at Preferred Patron."

What they liked
  • Easy to set up and use
  • Customizable to my needs
  • Ongoing technical support was always prompt and friendly
Room for improvement
  • Nothing to note at this time
  • Preferred Patron has had a positive impact on my customer loyalty base

Gail T.

Verified User

Retail · 51-200 employees

Used daily for more than 2 years
May 28, 2026

Review2024

Verified reviewer

What they liked
  • Easy to navigate and helpful staff
  • Always good to walk me through my learning and questions
Room for improvement

I feel there is more available that we are not utilizing and knowing more of what all the features are would be nice

Thom S.

Verified User

Retail · 2-10 employees

Used daily for less than 6 months
May 28, 2026

A Positive Experience with PPL

It has delivered all that we expected and then some. We initially subscribed for month-to-month, but changed to annual since it has made a positive impact on our business.

What they liked

- Easy to implement - Easy to use - very intuitive - Ease of registering new members - Allows instant communication with all members for distribution of important information - Encourages return visits from customers

Room for improvement

- Does not integrate natively with all POS, though there is an API option, but for a small business that is taking on a lot - There could be some improvement to the Campaign module for event based activity

Why they chose it

"Combination of cost and features - it does the right things without being too expensive or too difficult to use."

Stan R.

Verified User

Apparel & Fashion · 51-200 employees

Used daily for less than 2 years
May 28, 2026

The Best Loyalty Program to work with!

One of the best customer service teams. Always there for us. Great experience, highly recommend.

What they liked
  • Easy to implement and our customers are very pleased
Room for improvement
  • We have never had any issues, its a great product and very successful
  • I am impressed
Why they chose it

"program met all of our needs and then some. Satisfied all of our needs with emailing and texting our customers"

Amanda b.

Verified User

Automotive · 51-200 employees

Used daily for more than 2 years
May 28, 2026

service and using the program

Verified reviewer

What they liked
  • We have been using the program for over 8 years and it is easy and user friendly
  • We have 5 locations and it makes it very easy to use and share customer info with in our organization
  • [sensitive content hidden] is amazing and helpful every time I have a question or need to change anything
Room for improvement
  • none at this time
Why they chose it

"I checked around with other business in the area and at the time MCsports had it [sensitive content hidden] answered all my questions when I inquired about program. It has been super nice having the same person always help and know who we are and what we use. makes it easy!"

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