Twilio

Review of Twilio Software: system overview, features, price and cost information. Get free demos and compare to similar programs.

Overview

About Twilio

Twilio is a cloud-based customer engagement platform that allows companies to send and receive messages, phone calls, and other communications using APIs. Twilio’s tools allow businesses to connect with customers via SMS, voice calls, video calls, email, and chat, all through custom-built workflows.

Twilio Screenshots

Twilio Features

Features of Twilio
2-Way Messaging
Campaign Planning
Campaign Scheduling
Communication Management
Contact Management
Engagement Tracking
Message Personalization
Mobile Coupons
Reporting/Analytics
Scheduled Messaging

Twilio Integrations

Freshdesk logo
Freshdesk
Salesforce Service Cloud logo
Salesforce Service Cloud
WhatsApp logo
WhatsApp
Make logo
Make
WordPress logo
WordPress
LiveAgent logo
LiveAgent

Customer Reviews

See why people love Twilio

5 Star
50%
4 Star
40%
3 Star
0%
2 Star
0%
1 Star
10%
Matthew K.

Matthew K.

Verified User

Religious Institutions · 51-200 employees

Used daily for more than 2 years
Dec 22, 2025

Works great for our needs!

Overall it has been a very good experience. We use this with our CHMS system to text the congregation. It works well, and is relatively inexpensive.

What they liked
  • It is very comprehensive
  • It can do lots of things
  • We don't use all the features, but love knowing it can do so much when and if we do need it
Room for improvement
  • The interface can sometimes be a bit confusing
  • but they have a very good help file
  • Every time I've tried to find something and could not, checking the help file has given me step-by-step instructions
  • Only once did I ever need to contact support, and they resolved my issues quickly
Why they chose it

"Quick and easy to implement with built-in integration."

William S.

Verified User

Marketing and Advertising · 2-10 employees

Used daily for more than 2 years
Dec 22, 2025

Best low cost call tracking with unlimited customisation

Twilio operates on the backend of Dialhawk which is a call tracking software I use in my marketing agency. Without Twilio I wouldn't have the tech to run my business as effectively.

What they liked
  • Nothing on the market compares to twilio when it comes to cost at scale
  • Twilio provides API access so you have full control over all your call data
Room for improvement
  • not very easy to use for those who don't have programming experience
  • Although can be used if a non technical person follows a step by step tutorial for your specific use case
Switched From

twilio is far cheaper at scale than call rail

Why they chose it

"twilio is far cheaper at scale compared to anything I could find"

Darryl F.

Verified User

Computer Software · 2-10 employees

Used daily for more than 2 years
Dec 22, 2025

Fantastic platform with easy SDKs

Verified reviewer

What they liked

The simple SDKs already built out for almost any language, and ability to build almost anything you want/need

Room for improvement
  • It's a little intimidating at first
  • Lots of setup behind the scenes
  • However, once it's set up, it's a very solid product

Nallely R.

Verified User

Food & Beverages · 10000+ employees

Used daily for more than 2 years
Dec 22, 2025

Flexible and robust SMS solution

I have been working and using Twilio since 2021 and they are very competitive vendors with strong commitment and flexible solutions. My requirements were out of standard and we became one of the biggest and most important Customers. We were always supported with honesty and reliability.

What they liked

- Flexibility to manage marketing budget autonomously - Competitive pricing - Good customer support and highly committed staff - clear visibility of spend with possibilities to set up multiple accounts

Room for improvement

- You need to develop custom connectors - The RCS services is limited - Consent management is standard, most probably you need to create custom integration to manage the opt in and out between Twilio and your CRM or Consent management system

Why they chose it

"Flexibility for invoicing and account management"

Diana B.

Verified User

Computer Software · 2-10 employees

Used weekly for more than 2 years
Dec 22, 2025

Best overall omnichannel messaging app

The application is hands down the best, but their sales team is a bit pushy. The customer service is fairly good.

What they liked
  • They have the best UI for omnichannel messaging for SMS, MMS, RCS, WhatsApp and conversational AI
  • Everything works together quite nicely, and their pricing is quite good for what you get
Room for improvement
  • It can be very overwhelming to use if you're not an advanced A2P communications user
  • My clients do not enjoy using it, but they love the results they receive from it once they delegate it to someone else
Switched From

Although Burst SMS and SMSGlobal was cheaper and easier to use, their platforms were very outdated. My client decided to move their business away from both platforms in favor of Twilio. Twilio has a much wider selection of omnichannel comms to choose from as well.

Vinicius L.

Verified User

Computer Software · Self-Employed

Used monthly for more than 2 years
May 28, 2026

Great for SMS Services

I used Twillio a third-party API to send SMS.

What they liked
  • Twillio SMS sending stands out for it's efficiency
Room for improvement
  • The costs are not so affordable
  • It should offer some cheaper options for SMS
Switched From

Twillio is a more robust solution vis-à-vis the concurrent.

FAUZIA M.

Verified User

Retail · 2-10 employees

Used daily for less than 6 months
May 28, 2026

Fulfilled my requirements

when emailing support, response times are greater than 24 hours.

What they liked
  • Whatsapp messenger
  • Easy to use online admin interface
  • Easy to integrate with your setup
Room for improvement
  • configuration were a bit difficult to understand
Switched From

Calilio did not offer mobile number due to which i could not do OTP verification.

Jessica C.

Verified User

Education Management · 1001-5000 employees

Used daily for less than 12 months
May 28, 2026

Good Service

for the most part twilio was a good source thru my employer and communicating with customers and the leniency to make the calls

What they liked

what i like most is the software and communication and how quick it was to get the calls done most of the times with no issues

Room for improvement

the amount of times there were issues receiving calls and or there were no calls coming in thru the lines without rebooting the system

Paul G.

Verified User

Automotive · 10000+ employees

Used daily for less than 6 months
May 28, 2026

A complete waste of time

An abysmal experience. Do not use this company for text messaging. Support is terrible and they take up to two weeks to process a verification for which they usually say they can no longer find it and to resubmit it.

What they liked
  • Decent Nuget package to use, feature rich
  • I have nothing else good to say about their API and sign-up process
Room for improvement
  • They wasted two months of development time for our company
  • I've been submitting verifications for longer than this
  • They deny without reason sometimes, and other times they just sit on the verification
  • For the past month they've been asking me to delete and resubmit the exact same verification because they can't seem to find it despite it being visible on their website
  • I've gone through three tech support people with no resolution and no answers

Emanuele P.

Verified User

Computer Software · Self-Employed

Used weekly for less than 12 months
May 28, 2026

Really good but expensive

Verified reviewer

What they liked

It has a huge amount of features that you can use to communicate with your customers, whatever you are thinking about, it's here

Room for improvement

It's really expensive for basic services, but unfortunately it's the only way to have everything integrated in one place

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