Bigin by Zoho CRM

Review of Bigin by Zoho CRM Software: system overview, features, price and cost information. Get free demos and compare to similar programs.

Overview

About Bigin by Zoho CRM

Bigin by Zoho CRM is a pipeline-centric CRM that is built and priced for small businesses. Minimal by design and focused on greater ease-of-use, Bigin brings spreadsheet-like simplicity to CRM and allows anyone to get started in under 30 minutes without any prior training. With options to create multiple pipelines to manage different business processes, Bigin allows small businesses to streamline customer-centric operations more easily and manage their day-to-day activities better. Bigin also comes with built-in telephony and email, workflow automation, no-code forms, product tracker, customizable dashboards, and real-time notifications. Bigin integrates with popular third-party tools such as G Suite, Microsoft 365 (Formerly Office 365), Zapier, Zoho Desk, Zoho Campaigns, Zoho Meeting, Zoho Flow and Zoho CardScanner. Bigin's mobile apps for iOS & android offer seamless access to customer information anytime, anywhere so that businesses can close deals even on the go.

Bigin by Zoho CRM Screenshots

Bigin by Zoho CRM Features

Features of Bigin by Zoho CRM
Calendar/Reminder System
Lead Qualification
Live Chat
Marketing Automation
Segmentation
Task Management
Territory Management
Access Controls/Permissions
Activity Dashboard
Activity/News Feed

Bigin by Zoho CRM Integrations

Google Workspace logo
Google Workspace
Zoho Books logo
Zoho Books
Zapier logo
Zapier
Microsoft 365 logo
Microsoft 365
Zoho Invoice logo
Zoho Invoice
Zoho Desk logo
Zoho Desk

Customer Reviews

See why people love Bigin by Zoho CRM

5 Star
70%
4 Star
20%
3 Star
10%
2 Star
0%
1 Star
0%
Dave R.

Dave R.

Verified User

Marketing and Advertising · 2-10 employees

Used daily for less than 6 months
Dec 22, 2025

Great Product

Our overall experience with Bigin by Zoho CRM has been nothing short of transformative for our small company. It seamlessly integrated into our daily workflow, proving to be an invaluable asset that significantly boosted our efficiency and client management capabilities. The combination of its remarkable ease of use, swift installation, and perfect scalability for a business our size makes it an absolute standout. It genuinely simplifies the complexities of CRM, allowing us to focus on building stronger customer relationships and growing our business with confidence and clarity.

What they liked
  • We absolutely adored the seamless ease of use and the incredibly straightforward installation process
  • Bigin by Zoho CRM truly shines for small companies, providing an intuitive interface that allowed our team to hit the ground running almost instantly
  • It felt tailor-made for our needs, simplifying our customer relationship management without overwhelming us with unnecessary complexities, making our daily operations remarkably smooth and efficient right from day one
Room for improvement
  • Our experience was largely positive, but if we had to pinpoint an area for growth, it would be the desire for a few more integrated third-party app connections
  • Although it covers the essentials beautifully, expanding the ecosystem of direct integrations could further streamline workflows for specialized tools we use
  • This is a minor point, however, given its robust and easy-to-use native functionalities that serve our primary needs exceptionally well
Why they chose it

"It had the best value for us. With our limited needs, it was a perfect match"

Wong M.

Verified User

Commercial Real Estate · 2-10 employees

Used daily for less than 2 years
Dec 22, 2025

“The Complete 2025 Review: How Bigin by Zoho CRM Empowers Small Business Sales Teams”

Bigin by Zoho CRM tends to be a good fit when: - You are a small team (2-10 people) or startup. - You need basic CRM functionality (lead/contact/deal management, reminders, simple automations). - You want something you can setup quickly, and with minimal overhead (not a heavy IT project). - Price sensitivity is important. - You mostly work within simpler, linear sales pipelines rather than very complex, conditional processes.

What they liked
  • WHAT IT DOES WELL 1
  • Ease of Use & Fast Setup - It has an intuitive UI, clean pipelines, and small teams can get started quickly
  • - Less learning curve compared to more feature-rich CRMs; up and running in less than an hour
  • 2
  • Affordable Pricing - For microenterprises or mom-and-pop stores, Bigin offers a lot of essential CRM functionality at lower cost vs “full” CRMs
  • - There is a free plan (with limitations), and paid plans that add more pipelines, workflows, records etc
  • 3
  • Pipeline-based Sales Tracking - Visual pipelines (drag & drop deal cards) are yells of ‘Way to go
  • ’ - Good for tracking leads, contacts, deals, reminders; light automation for repetitive tasks
  • 4
  • Mobile & On-the-Go Functionality - The mobile app works well for me and my users
  • Helps us as small teams stay in touch with deals when away from desk
  • 5
  • Simple Integrations - Integrates well with other Zoho apps and with Gmail etc
Room for improvement
  • LIMITATIONS 1
  • Limited Features / Customization - As we scale up, or if we have more complicated processes, Bigin may feel restrictive
  • Features that we find lacking include: more advanced workflow automations, complex reporting, cross-filters, deeper customization of stages
  • - Once our needs grow, we need to move to full Zoho CRM
  • 2
  • Integration Constraints - While integrations exist, non-Zoho or less common tools sometimes are harder to connect or have less reliable syncs
  • - Glitches with Gmail add-on or with email/web-form integrations
  • 3
  • Automation Limitations - Automation is more basic: recurring tasks are simple, fewer triggers/conditions, less sophisticated rules
  • For example, stage transitions, automated follow-ups have constraints
  • 4
  • Onboarding Can Vary - Onboarding is less than ideal
  • Sometimes slow, reactive rather than proactive
  • - A few bugs/glitches or reliability issues appeared (e
  • g
  • missing form submissions, contacts disappearing) though not universal
  • 5
  • Scaling Up is a Challenge - If a venture has many users, many pipelines, or complex data, Bigin may not suffice long-term
  • Moving up to Zoho CRM or other robust CRMs may eventually be needed
Switched From

- Lower Cost, Better Value at Entry Levels - Simpler UI / Less Complexity - Better Built-in Features Without “Add-On” Costs - Transparent / More Affordable Pricing as You Grow - Easier Migration & Setup from Spreadsheets or Minimal CRM Use

Dee W.

Verified User

Insurance · 2-10 employees

Used daily for free trial
Dec 22, 2025

Insurance Consultant

It has been great, just adding in new clients and sales each day. Watching the pipeline build and numbers to review growth.

What they liked
  • The layout and features are very user friendly and understandable
  • Being able to input new data and organizing into different categories
Room for improvement
  • The training curve and all the bells and whistles

Peter K.

Verified User

Human Resources · 2-10 employees

Used daily for less than 6 months
Dec 22, 2025

A reliable, efficient, and well-designed CRM for small teams

Our overall experience with Bigin has been very positive. It has streamlined our lead and sales management, improved team collaboration, and helped us stay more organized and proactive with clients. It’s a great fit for small, fast-moving teams who want clarity and structure without heavy admin work.

What they liked
  • Bigin is easy to use, visually clear, and highly effective for managing leads and sales
  • The value for money is excellent — you get powerful features without the complexity of enterprise CRMs
  • The system feels secure and stable, and the customer support team is quick and helpful whenever we have questions
  • Email tracking and pipeline views make follow-ups effortless, and the mobile app is a big advantage
Room for improvement

Some reporting and automation options could be more advanced, and integrations outside Zoho’s ecosystem are a bit limited

Switched From

We switched from MiniCRM because Bigin offered a cleaner, more intuitive interface and a smoother everyday experience. It’s faster, easier to customize to our workflow, and the mobile app is far superior. Overall, Bigin gives us better clarity, usability, and value for money.

Verified Professional

Electrical/ Electronic Manufacturing · 51-200 employees

Used daily for less than 6 months
Dec 22, 2025

clean, visual pipeline management interface and overall focus on simplicity

Sales reps spend less time on administration and more time focusing on leads. You can literally drag-and-drop a deal to the next stage and have the associated automation trigger instantly, which saves significant time.

What they liked
  • Bigin is specifically designed for small businesses and is built to manage only the necessary pipeline functions
  • It cuts out the bloat you find in larger CRMs, making it incredibly fast to onboard a new team member and easy to navigate daily
Room for improvement

If I had to pick one area I found less optimized, it would be the depth of third-party integrations, particularly with lesser-known or niche marketing automation tools

Why they chose it

"As a CRM its flexible immediate and very easy to deploy"

Verified Professional

Events Services · Self-Employed

Used daily for less than 6 months
May 28, 2026

Great CRM for any startup

This has been a very postive experience with no complications in rolling out this new platform. It has provided good visibility of the sales function and allowed us to scale accordingly.

What they liked
  • This is a great compact CRM that allows companies of all sizes to bring their contacts and pipeline together very easily
  • The setup and configuration is simple to use and it is great value for money
  • Email sync was very easy to add and we are now looking at other aspects of the CRM that we can add through the marketplace
Room for improvement
  • There is nothing that is particularly negative when looking at Bigin by Zoho CRM
  • The CRM is simple and this may mean that we need to migrate to another platform if/when we are growing further

Verified Professional

Internet · Self-Employed

Used weekly for less than 12 months
May 28, 2026

One of the best I've ever tried

I have been using Bigin, Zoho's CRM for small businesses, and the experience has been very positive. The interface is simple and intuitive, which makes it easy to track customers and opportunities. Even though it is a lightweight solution, it offers useful automations and practical integrations with email, calendar, and other everyday tools. In addition, it is extremely cost-effective for those who are structuring their business processes. It is a great option for those looking for a functional, uncomplicated CRM focused on efficiency.

What they liked
  • The system is lightweight, visually clean, and very easy to use
  • Its intuitive interface makes it simple to track leads and deals, while basic automations help save time on daily tasks
  • Integrations with email, calendar, and other tools work smoothly, creating a more efficient workflow
Room for improvement
  • Some advanced features, such as fully customized reports and more complex automations, are still limited
  • Also, the official WhatsApp integration could be more straightforward and affordable

Ashish S.

Verified User

E-Learning · 11-50 employees

Used daily for free trial
May 28, 2026

Bigin CRM Put Our Sales on Autopilot: Easy, Secure, and Smooth

Switching to Bigin by Zoho CRM has genuinely improved the way our team at WallStreetMojo works. We finally are moving away from tedious spreadsheets and scattered email threads, and now our whole process; lead management, sales pipelines, and communication; is organized and automated in one place. The dashboard view and easy updates mean everyone stays in the loop without manual follow-ups.

What they liked
  • What stands out most are the automation features that save time and reduce repetitive work
  • Even team members who aren’t tech-savvy took to Bigin quickly, thanks to its simple and intuitive interface
  • Lead management is super smooth; capturing, tracking, and engaging leads feels effortless
  • The integrated email tracking means we’re always on top of conversations, which really helps with timely follow-ups
  • Security is solid, with clear access controls and user roles, and we’ve found the value for money to be excellent
  • Customer support is quick to respond and solves most queries without much back and forth
Room for improvement
  • There are a few things Bigin could improve
  • We’ve hit a couple of minor bugs and issues here and there; but nothing show-stopping

Verified Professional

Accounting · Self-Employed

Used daily for less than 6 months
May 28, 2026

Free version is excellent!

Overall experience is an A+ for the free version. I haven't found another free version that offers a sales pipeline.

What they liked
  • The free version has all the features I look for in a CRM/sales and lead management tool
  • I was especially pleased to see that they have a sales pipeline that is customizable
Room for improvement

It's a little tricky at first to figure out how to quickly search for what you need-a specific contact, for instance

Harry H.

Verified User

Education Management · 2-10 employees

Used daily for less than 6 months
May 28, 2026

Exceptional software for making life easy

Verified reviewer

What they liked
  • It really is an exceptional piece of software
  • The support team are great and were quick to fix bugs I encountered
  • It is at a competitive price point also
  • Easy to use - good jib
Room for improvement
  • It was frustrating that i encountered some bugs with the system but after speaking to support they were quick to fix
  • Wonderful interaction

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