Boulevard
Review of Boulevard Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
Overview
About Boulevard
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Boulevard Features
Boulevard Integrations
Customer Reviews
See why people love Boulevard
Elizabeth K.
Verified UserConsumer Services · 11-50 employees
My Favorite Spa Software!
Boulevard has been an absolute game-changer for our business. As someone who’s used multiple platforms in the beauty and wellness space, I can confidently say this is the best I’ve experienced—especially when it comes to appointment management. It’s intuitive, reliable, and built to support both staff and client needs seamlessly. Customer support deserves its own shoutout: they are incredibly responsive, friendly, and helpful. The in-app messaging feature makes it easy to get quick answers without having to jump through hoops. Payment processing is also a major win. The built-in 3% tax offset feature is a blessing—it takes the guesswork out of covering processing fees and helps protect our bottom line without any awkwardness. No software is perfect, but what really sets Boulevard apart is how quickly they address bugs and system issues. Their team is proactive, transparent, and communicative when improvements or fixes are underway. We’re truly happy with Boulevard and would recommend it to any service-based business looking for a smarter way to operate.
- What I like most about Boulevard is how thoughtfully it's built for both the business and the client experience—it’s reliable, easy to use, and incredibly supportive
- The appointment management tools are the best I’ve seen in the industry, and the customer support team is always quick to help through the convenient messaging feature
- Even when there are occasional bugs, the Boulevard team is fast to respond and transparent about fixes, which builds a lot of trust
- Limited integrations (i
- e
- not synced with classpass) but they are always growing and adding new features and integrations monthly
Switched From
Impressed with the offerings that were designed to meet industry specific needs
Penelope E.
Verified UserConsumer Services · 11-50 employees
A Game-Changer for Our Salon! We Couldn’t Operate Without It!
Our experience with Boulevard has been exceptional from day one. The onboarding was smooth, customer support is outstanding, and the platform itself is rock solid. We’ve seen a huge improvement in organization, staff communication, and client retention. As a busy salon owner, I can confidently say our business wouldn’t function the same without Boulevard. It’s one of the best decisions we’ve ever made for our company.
- Boulevard has completely transformed the way our salon operates
- The system is beautifully designed, intuitive, and reliable everything from booking to checkout feels effortless
- I love how organized it keeps our team and how professional it makes our client experience
- The reporting tools, marketing features, and automated reminders have truly elevated our business
- It’s more than just a software, it feels like a real partner in our day-to-day operations
- Honestly, it’s hard to find any major downsides
- My only wish is that Boulevard had a public marketplace or discovery feature like Booksy and Fresha, where potential clients could browse and book services directly through the app
- That would make it absolutely perfect
- Another challenge we’ve experienced is the pricing structure for multiple locations
- As we continue to grow and expand, having to pay full price for each additional location makes it difficult to scale affordably
- Other software platforms such as Vagaro, Fresha, GlossGenius, and Mindbody offer discounted or tiered pricing for multiple locations, some even allow you to manage several under one plan or charge only a small add-on fee per site
- Because our long-term goal is to continue expanding, we’ve started to explore these other platforms for the future
- However, Boulevard still remains our top choice for its quality, design, and exceptional client experience
Switched From
We switched from Booksy because it didn’t have all the features our business needed and the system often ran slowly. Boulevard is faster, more reliable, and offers the advanced tools we need to manage multiple locations efficiently.
Why they chose it
"We chose Boulevard over Fresha because it’s more professional, reliable, and better suited for high-volume salons. The interface, reporting tools, and client experience are superior, giving our brand the luxury feel and organization we wanted."
alaina h.
Verified UserCosmetics · 11-50 employees
Boulevard
Verified reviewer
- I love how easy it is to navigate; each button is very straightforward, so someone who doesnt use the software frequently can easily figure out how to work it
- The customer support team is also great and quick
- I would like them to make a few updates more regularly
- Ive noticed you cant delete clients, or products
- This can be frustrating in certain scenarios, but generally doesn't interrupt using the software
- Just would be nice to be able to clean up our inventory/ clientele
Switched From
Boulevard is more efficient in every regard, but we mainly switched because Boulevard operates on a web browser, not a downloaded program. This way, it can be accessed anywhere and its much less likely to crash
michele b.
Verified UserCosmetics · Self-Employed
My Business Runs Better with Boulevard
My overall experience with Boulevard has been exceptional. It’s a platform that genuinely supports how I operate — detail-oriented, client-focused, and service-driven. From seamless booking to thoughtful client management, everything feels built to help my business run smoother and look more professional. The customer support team is responsive, the interface is clean and modern, and my clients constantly compliment how easy it is to book and stay connected. Boulevard truly elevates the luxury experience I strive to deliver at every touchpoint.
- As a small business owner in the beauty industry, I can honestly say Boulevard has elevated the way I run my business
- The platform feels thoughtfully designed for both the client and the provider — it’s intuitive, modern, and seamlessly integrates every part of my workflow
- What I love most is the efficiency and polish it brings to the client experience
- Online booking is effortless, reminders go out automatically, and everything syncs perfectly with my schedule
- On the backend, the reporting tools, service customization, and client notes help me maintain the kind of high-touch, detail-driven service my guests expect
- Simply put, Boulevard helps me deliver a five-star experience before clients even walk through the door
- It’s not just software — it’s a business partner that truly understands the beauty industry
- There’s not much to dislike about Boulevard, but I do think the app could use some improvement
- It occasionally feels limited compared to the desktop version, especially when managing appointments or accessing certain features on the go
- Still, it’s a minor inconvenience in an otherwise seamless system — and I trust Boulevard will continue refining it with future updates
Switched From
I made the switch from Square to Boulevard because I needed a platform that felt more elevated, industry-specific, and aligned with the guest experience I deliver. While Square handled the basics, it lacked the depth and polish that a luxury service business like mine requires. Boulevard offers a seamless interface, smarter client profiles, and a more curated booking experience that truly reflects my brand. It’s not just a point-of-sale system — it’s a full business solution built for beauty professionals who want to operate at a higher standard.
Wendy G.
Verified UserMedical Practice · Self-Employed
Upscale integrated system to move my business forward. Still learning but promising thus far!
On boarding was systematic and nice. Launch was bit hairy as had not figured out some things prior, like all charting is done on ipad b/c as aesthetics practice THIS is where pics must be taken! Would LOVE to see a BIG follow up say 2 mos after launch. This meeting would be say 45 min long and allow practitioner to cover all the pop up issues that occurred after launch. Questions answered etc. THEN another follow up at 3 mos to again ask questions etc. I think of Bouldvard as Nordstroms (and I like NORDSTROM because I can ALWAYS get help. THIS is what is most important to me!) I will pay extra to have great service!
- Boulevard’s integration with “the whole package” is lovely
- Already gotten compliments on how easy it is for clients to book
- Love being able to view the client’s total profile, including avg spend, products purchased, photo gallery of all pics on profile page, etc
- Ability to compare photos so easily in gallery is AWESOME
- GAMECHANGER
- I am still playing with some features and learning the system
- It is thorough
- Looking forward to the future as I get more and more out of the system
- Also, getting help is not too difficult
- The AI integration to provide help is actually HELPFUL and on point
- Was able to schedule a phone call for help as well w/ease
- LOVE this
- Seems that managing appointments is easy
- Company is consistently implementing upgrades to make system perform as best as possible
- Not being able to simply change price of a tox unit easily to do so when I desire is frustrating
- Learning the go around
- ALSO, med spa MUST know up front: Definitely NEED TWO iPads, one client facing and one for practitioner to use
- I was told definitely need ONE ipad but really need two, otherwise it becomes confusing
- Start w/TWO
- ONE dedicated to client and ONE for practice for charting etc
- Little frustrating check out must be done on computer and can’t process all way through w/ipad
- Not sure why this is but again, getting used to it
- Service is not cheap
- MUCH more expensive than the competitor
- Once I am fluid with system I think I will not mind
- Not fluid yet so bit frustrating at times
- I will look forward to doing another review in a year
- I suspect I will be much further along in my understanding and use of entire system
- Am now trying to tweak my forms and such and having hard time
- System not allowing me
- Will figure that out today on phone call
Switched From
AR annoying. Not able to get timely help.
Why they chose it
"Seemed more seemless. Jane not allow multiple treatment rooms. Not have memberships"
Sue M.
Verified UserHealth, Wellness and Fitness · 2-10 employees
One Platform, Endless Possibilities
My overall experience with Boulevard has been outstanding! It’s truly an all-in-one platform that streamlines every aspect of running our MedSpa — from scheduling and charting to marketing, memberships, and POS. The system is intuitive, beautifully designed, and continues to evolve with thoughtful updates that make our daily operations smoother and more efficient. The support team is responsive and genuinely listens to user feedback. Boulevard has become an essential part of our business success!
- I love that Boulevard is a fully integrated platform
- It truly covers all the bases — scheduling, HIPAA compliance, charting, marketing, inventory management, and Point of Sale — all in one seamless system
- The team is constantly improving functionality, which makes a huge difference in daily operations
- Over the past 18 months, I’ve especially appreciated the enhancements to the voucher system for client packages and the improved membership management and processing
- Boulevard just keeps getting better
- The reporting tools work well for standard insights, but creating customized reports can be a bit tricky
- I’d love to see more flexibility and an easier way to tailor reports to specific business needs in the future
Why they chose it
"Even though we were a new MedSpa, I didn't want to outgrow a system, but rather grow into a system. Boulevard had it all!"
Julianne N.
Verified UserMedical Practice · 2-10 employees
Boulevard - THE GAME CHANGER
I love Boulevard. It's such an easy and convenient business experience from admin to front desk to booking and to clients!
- I love that Boulevard is so user friendly for clients and staff members
- The features Boulevard provides are second to none when trying to manage register close out, patient packages and online booking services
- The payment processing for clients is unmatched and incredibly easy to set up
- You are able to link multiple devices to check out clients whether it be at the front desk or in a treatment room
- The security of the system is great, and HIPPA compliant as we need for medical services and more
- The only thing that I don't love about Boulevard is when you check out a client for a package with a voucher, it doesn't "zero" out the balance
- Instead, it takes the package price and divides by vouchers to see the "discounted" price, but it messes up my end of month numbers :(
Switched From
Mangomint didn't offer the tools we were looking for like forms and charts and it was a mess.
Leith S.
Verified UserCosmetics · 2-10 employees
We love Boulevard!
Our experience with Boulevard has been amazing from the start. They had a team help us import all of our data and appointments from our old booking software which was very helpful, and it’s been smooth sailing ever since we started using it. It’s made managing our appointments so much easier, and our clients love it too!
- Switching to boulevard was the best decision we’ve made for our business
- The UX is intuitive and seamless, managing and booking appointments is so easy, and the support staff is incredibly helpful
- It is also great to have payment processing integrated into our booking system
- We love the texting feature as well
- We honestly don’t have any real cons, we have been extremely happy with it since we switched over and have no complaints
- They are happy to take requests on new features you’d like to see added which is nice
Switched From
Inspire/STX constantly had issues and their support staff was not very helpful
Why they chose it
"It seemed like a much more thought out product and had lots of small details that vagaro did not"
Mandy A.
Verified UserMedical Practice · 2-10 employees
Boulevard is excellent!
Boulevard is definitely a highly recommended business platform and I would recommend it to nearly everyone looking into getting a great user-friendly, customer supported, all-in-one platform for their business!
- Boulevard has been a wonderful online platform for our medical aesthetics company
- It is user friendly, the features it offers are exceptional compared to many other platforms, the appointment scheduling & management has been so easy, payment processing is easy, and the customer services has been exceptional at communicating with us when needed
Boulevard has just a few minor cons about it, there isn't a way to communicate between other staff members as other platforms allow, and certain discounts and memberships that we would like to have aren't available (at this time), but they can be put in the "suggestions" cue and might be available for use one day if enough customers are in agreeance on certain needs/wants
Switched From
We moved locations and needed a more medical aesthetic style tailored platform and Boulevard was an excellent find!
Jacquin E.
Verified UserMedical Practice · 2-10 employees
Great Value and Easy to use
great overall experience with system, form building, organization, team management and flexibility. Reports are bad.
- Overall the product is great
- There are very few outages, it is easy to use, and they have a very responsive customer service team
- The reports are so very very bad
- please look at Square Report structure and fix your reporting
- Or have a CPA or Bookkeeper give you advice on what business owners really need on the reports
Switched From
We needed forms and mobile check in to help alleviate strain on front desk/reception
Why they chose it
"price was competitive, forms and ease of use for staff was better. Overall the sales team made a difference too"
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